Goby's top five ESG blog posts of last year

ESG
  • December 17, 2020 | Danna Hileli
Goby's top five ESG blog posts of last year

Goby's top five ESG blog posts of last year

2020 has been quite a year; fortunately, it's coming to a close, and we're ready for the new year. We created quite a few blog posts this year about the state of the ESG industry, strategies for coping with the COVID-19 pandemic, ensuring business continuity while adapting to remote working conditions, and more. Here are our top five favorite blog posts from 2020.

1. Ensuring business continuity across your organization

Business continuity is the way in which businesses function, or resume functions, in the event of a major disruption, such as a fire, flood, cyberattack, or disease outbreak. This blog post highlights some strategies and plans you can implement at your organization to ensure business continuity in the face of disruptive events like the COVID-19 pandemic.
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2. The new administration & its impact on ESG disclosure

This blog post examines the incoming Biden administration’s ESG-related policies and the administration’s plans to intensify the imperative for organizations to adopt ESG as a core part of corporate culture.
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3. ESG marketing – The importance of telling your story

Knowing the importance of ESG to all stakeholders, it’s become critical to consider what you, as a marketing leader, are doing to elevate, share, and market your company’s ESG story. While most companies are aware of their overarching brand reputation, considering the specific reputational impact associated with ESG can provide new opportunities that both protect and enhance your brand. This post explains why you should be marketing your ESG efforts and highlights some of the benefits you'll see when you do.
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4. Building a diverse & inclusive corporate culture

The public’s attention is focusing on corporate diversity and inclusion practices. 78% of American respondents to a 2020 Just Capital survey somewhat or strongly favored CEO actions that elevate workplace diversity and inclusion. This blog post discusses strategies for incorporating diversity and inclusion as a core part of your corporate culture.
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5. Mitigating enterprise risk through ESG framework adoption

Risk is the bedrock of investing. A company that ignores risks or missteps can incur significant economic costs and reputational damage. Incorporating an ESG framework into business operations and processes can help safeguard a company’s long-term success by taking steps to mitigate these risks. This blog post provides a look at the three types of enterprise risk through the lens of ESG.
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Danna Hileli

Danna is the VP of Marketing at Goby. She is responsible for development and execution of Goby's multichannel marketing strategy including both digital and traditional tactics, focused on long-term sustainable growth.

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