Goby's top five ESG blog posts of 2021

ESG Goby News
  • December 20, 2021 | Chris Ogletree
Goby's top five ESG blog posts of 2021

Goby's top five ESG blog posts of 2021

2021 is drawing to a close, and it’s a good time to reflect back on the content we created and shared with the world this year. There was a large focus this year on sustainability and ESG (Environmental, Social, Governance) in the investment world, particularly within private equity, and we’re very encouraged by the continuing adoption of ESG criteria in investment decisions. Here are our top five favorite Goby blog posts from 2021:

1. The new normal - Investors demand more ESG disclosures

Sustainability has come a long way since its infancy. It was once thought of as a buzzword or simply “nice to have”, often represented by an underfunded, volunteer-organized committee. Now, ESG considerations are growing into a focal point for companies and their employees, clients, and increasingly, investors. In fact, ESG disclosure is becoming universally important. In a survey by Ernst & Young, 91% of institutional investors consider nonfinancial performance core to their investment decision making process over the past year.
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2. What’s one of the biggest drivers of ESG? Women!

The financial sector has long been dominated by men, with very few women on the frontlines of the fund management industry. However, there is one area where women are taking the lead: ESG investing. ESG is booming. In 2016, ESG managed assets were valued at $23 trillion, a 73% increase from four years earlier. Now, ESG managed assets are valued at over $30 trillion. With colossal funds such as BlackRock announcing they will redirect $7 trillion of firm-managed assets toward environmental sustainability, ESG growth is bound to continue.
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3. Why middle-market private equity firms should embrace a proactive approach to ESG

While the majority of large private equity firms are engaging with investors regarding ESG issues, that can’t be said for smaller firms, where 47% are still not engaging with investors on ESG topics at all. Demand for ESG actions is rapidly growing and middle-market private equity firms will need to start adapting to these increasing demands for ESG to remain competitive.
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4. ESG marketing - The importance of telling your story

Knowing the importance of ESG to stakeholders, it’s become critical to consider what you, as a marketing leader, are doing to elevate, share, and market your company’s ESG story. While most companies are aware of their overarching brand reputation, considering the specific reputational impact associated with ESG can provide new opportunities that both protect and enhance your brand.
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5. The case for ESG investing: Five value-adds of ESG

Investors are using ESG in a variety of ways, such as screening out poor performers and risky investments, identifying high performers, and urging companies to embrace sustainable, responsible business practices. According to Bloomberg, global ESG assets are on track to exceed $53 trillion by 2025, representing more than a third of the $140.5 trillion in projected total assets under management. Regardless of the motivation, there’s mounting evidence that ESG investing can provide a clear win for both investors and companies.
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Chris Ogletree

Chris joined Goby in 2016, and as Inbound Marketing Manager oversees generation and development of a wide range of content, such as email campaigns, social media, website administration, and marketing collateral, as well as supporting improvements to the design & functionality of the Goby platform.

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